1. Title Tags - Your main keyword needs to be in your title tag and there is no exception to
this. Put your keyword in the title tag and put it as close to the front of the title tag as
possible.
2. H1 Tags - Probably the second or third most important on page SEO you can do. Again
put your keyword in the <H1> tag and keep it there. Be sure to make it reader friendly
and surround it by other words.
3. Use Keywords In Your Content - Couple keywords in the content is good. Like I
stated above I've never really worried about keyword density but it is good to have a
couple of your targeted keywords in a few different variations in your actual content.
4. Meta Descriptions - These don't carry as much weight as they once did but still good to
have. Descriptions should only be about 2 sentences long and should actually make
sense when you read it. Put your keyword as close to the front of the first sentence as
possible and than again use a variation of your keyword in the second sentence.
5. ALT Tags - If you have pictures on your site be sure to include alt tags on them. Use
your primary keyword first and if you have a lot of pics use variations of your keyword in
the alt tags. If you don’t have any images add some.
6. Meta Keywords - The least important on page SEO you can do. Still works with some
search engines and is worth sinking a few minutes into. Again with this only use your
main keyword and about 2-3 variations of it. Do not overdue the meta keywords as this
can actually be a penalty.
7. Link Farms - Avoid link farms, link circles, porn/adult site links and hidden links
8. Broken Links - Be sure to check your own site for bad or broken links. A link coming
to your site that is broken isn't doing you any good. Be sure to review all your incoming
links and make sure they point to relevant content. Use Google Webmaster Tools for
this.
9. Tracking Results - If you are trying to save money and can't afford a program to track
your keywords try this. Run a search for our keyword or keywords in Google, Yahoo or
Bing. When the results come up simply bookmark them. This allows you to click once
or twice and run a search to check and see if your targeted keywords are ranking on the
first page.
10. Verified Sites - Always add new sites to your Google, Yahoo and Bing webmaster
accounts. After adding the sites be sure to verify them.
11. Be Careful Link Building – Do not build crazy links to your site. Links need to come in
steadily over a period of time. The best way to get your site banned or sandboxed is to
buy a 100k link package. 100-200 links a month for the first year is fine.
12. Keyword Variations - Be sure to use variations on your main keyword when creating
keyword links
13. Privacy Policy - Include a privacy policy page in your footers
14. Sitemaps - Include a sitemap for every site you run. There are some free sitemap tools
as well as some you can pay for. I bought one for like $10 that runs on a cron job andjust updates the sitemap every week. This sitemap is then submitted to all the major
search engines.
15. Duplicate Content - Duplicate content is ok for creating backlinks. Never use duplicate
content on your site but it is completely ok to use for article marketing and blog posts.
16. Link Sources - Have links coming from as many different IP’s and sites as possible. I
have listed some suggestions below but remember to build two links to your index page
for every one link you build to a content type page. Using these sites as well as the
automated sources listed above you should be well on your way to getting a nice amount
of back links.
1. Personal Blogs
1. Create multiple blogs using different hosts. I would pick a host that is
cheap and only costs about $5 a month. Write one article on this blog and
link it to the appropriate site. "Do Not" run Adsense on this site or any
other site you own that you link from. Every week add a now post to this
site. Create additional blogs on different hosts.
2. Hosted Blogs
1. Wordpress.org
2. Blogger.com
3. Squidoo.com
3. Ezines
1. Ezinearticles.com
2. InfoBarrel.com
3. GoArticles.com
4. Directories
1. See above
5. Social Networks
1. See Above
6. Press Releases
1. PRWeb.com
2. OnlinePRNews.com
3. Free-Press-Release.com
7. Wiki Sites
1. WikiHow.com
2. HowHub.com
3. Knol.Google.com
8. Forums
1. Run a search for your targeted keyword + forum. This will return results
of forums based around your targeted niche. Register and create a
profile/bio and do a few posts.
>> Google Adsense Sites (11): Super Awesome Tip for Getting Repeat Visitors
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